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The G9 is a luxury offering from the young Chinese EV startup Xpeng. The company was planning to break into the premium market with a statement product. Internal project was code name E38 and the project kicked off at the end of 2020 just about when the pandemic hit.
I was fortunate enough to take part in this project while working remotely from Singapore. My theme was ultimately selected to be developed by the team internally afterwards.
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